Baking
We operate primarily in the ambient food sector, which is one of the largest sectors within the total UK grocery market. We have a leading presence in the baking category with a portfolio of well-loved, heritage brands, some of which have been helping a nation of bakers for over 150 years.
#1
flour brand in the UK is McDougalls (Source: Circana UK, Total Outlets, 52 w/k ending 16th March 2024)
#1
cornflour brand in the UK is Brown & Polson (Source: Circana UK, Total Outlets, 52 w/k ending 16th March 2024)
#1
suet brand in the UK is Atora, with enough bought annually to make 60 million dumplings a year