29 January 2014

Vodafone announces agreement for integrated communications with Premier Foods

Vodafone announces a five year agreement with Premier Foods to become the Company’s fully integrated communications partner.

Vodafone announces today a five year agreement with Premier Foods, manufacturer of brands such as Batchelors, Bisto and Mr. Kipling, to become the Company’s fully integrated communications partner.

The multi-million pound contract covers fixed and mobile voice services and an upgraded, managed network linking all of Premier Foods’ sites.  Mark Vickery, Group Information Services and Change Director for Premier Foods, said, “I see this single source agreement as an important step in supporting the Company’s plans to simplify the organisation, improve operational efficiencies and enhance collaboration.”

Gavin Darby, Chief Executive Officer of Premier Foods, said:
“Reducing complexity is a key part of our strategy to drive growth. By continually improving our efficiency and effectiveness we will be better able to meet customer needs. I am delighted to be working with Vodafone who will deliver the right integrated communications platform to support our future growth.”

Vodafone Global Enterprise, Chief Executive, Jan Geldmacher, added:
“By creating a combined communications service for Premier Foods we can help to realise further value from within their business and achieve their growth ambitions.  We believe that our agreement will quickly become a powerful and productive partnership and one which highlights the benefits of integrated communications.”


For further information please contact:
For Vodafone:

Vodafone Group
Media Relations
+44 (0) 1635 664444

For Premier Foods:

Premier Foods
Richard Johnson, Group Corporate Affairs Director
+44 (0) 1727 815 850
Liz Morley/Tom Eckersley
+44 (0) 20 7379 5151      

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