Premier Foods is extending its iconic Bisto portfolio with four new, easy to use, sauces - Curry, Parsley, Béchamel and Cheese. Available in a ‘granule’ format, a first for sauce mixes in the foodservice industry, the range has been introduced to the channel following insight into the most popular dishes on UK menus.
The new Bisto sauces provide chefs with a delicious and time-saving solution for use across a number of dishes and cuisines, with all four flavours found within the top 20 sauces on UK menus. Ready to serve after simply mixing with boiling water, the sauces are convenient and can also help outlets increase profitability.
Offering a sauce as a side dish is now the second most popular ‘upsell initiative’ on menus and with the versatility of the Bisto sauces range, the possibilities can stretch beyond the traditional chips with curry sauce.
Premier Foods’ executive chef Mark Rigby has developed a range of more premium uses for the products, with recipes such as Glazed Gammon with Parsley & Cider Sauce, Beef Cannelloni, and Cod, Cauliflower & Chorizo Mornay, which can be found in a brand new recipe guide which will support the launch of the range.
Sarah Robb, Channel Marketing Manager at Premier Foods, comments: “The Bisto sauces are quick to make and we’ve made sure that the flavours are well suited to the dishes consumers want to enjoy eating out of home. Cheese sauce is listed in the top 10 most popular sauces on UK menus, while Indian flavours continue to be favoured and with fish dishes in growth by almost 8%, our Bisto Parsley and Béchamel sauces can be the perfect accompaniment.”
Premier Foods has developed a new recipe guide to showcase how the Bisto sauces can be used to help outlets drive sales. Available to download on the
Premier Foods foodservice website now, the guide will include recipes and top tips.