16 March 2017

An egg-cellent line up of Easter Cakes

We’ve hopped on to the nation’s love for seasonal cakes and served up an egg-cellent array of sweet treats perfect for sharing this Easter.

karmel-maletta.jpgKarmel Maletta, Premier Foods Innovation Controller for Cadbury and Mr Kipling shares the inspiration behind the range: “We know shoppers consider Easter a family-orientated occasion and we wanted to offer a selection of exciting treats that can be shared with friends and family during the seasonal occasion. In fact Mr Kipling and Cadbury combined own a whopping 80% share of the Easter cake market!”

Explore the range!

From Mr Kipling comes an exceedingly zesty line up of cakes...

kipling-slices.jpgNew in 2017 are his Orange & Lemon Slices, offering a delicate lemon flavour sponge topped with an orange flavour icing... 

kipling-bakewells.jpg...and his mouth watering Lemon Bakewells, with delicious lemon sponge and curd nestled in a pastry case, topped with lemon flavour icing and gold and white sugar pieces.

kipling-fancies.jpgBack by popular demand are the zingy Lemon Fancies, buttery Shortcake Lemon Whirls, and citrusy St Clement Slices

And we’re rolling out some serious Easter joy with our seasonal Cadbury Cakes

cadbury-easter-joy-cake.jpg...Hot on the heels of our successful launch of Cadbury Whole Cakes last year comes our brand new Cadbury Mini Egg Easter Joy Cake. This tiered caked is ideal for sharing and combines chocolate sponge with layers of vanilla flavour creme, enrobed in Cadbury milk chocolate and topped with marbled chocolate curls and Cadbury Mini Eggs.

cadbury-easter-choc-tarts.jpg…Our new Cadbury Choc Tarts have been given a seasonal twist with our Mini Egg Choc Tarts. They combine melt in the mouth pastry with a chocolate brownie filling and are topped with a mini egg for a truly indulgent treat.

cadbury-easter-nest-cakes.jpg...And back-by-popular demand are our individually portioned Cadbury Mini Egg Chocolate Cakes and Nest Cakes. They combine light sponge with buttercream and are enrobed in the nation’s favourite chocolate.

You'll find the full range in-store and online now across all major retailers. Get ready to share the joy!

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