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Smash

What could be more convenient than Smash - the UK's favourite instant mash potato?

Launched in the 1960s, it created a whole new market in the UK and remains a firm favourite, with enough Smash produced each year to make 140 million servings.

High in vitamin C, low in fat, using 82% of the potato and a unique cooking process to create an unrivalled creamy texture, Smash is ideal for busy people who want good food, fast.

Varieties available:

  • Original
  • Cheddar & Onion
  • Buttery

Did you know' box?

Synonymous with its '70s catchphrase "For Mash Get Smash" the Smash Martian advertising campaign was voted Campaign Magazine's TV ad of the century.
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