Premier Foods

The Best in British Food

Ambrosia

For over 90 years, Ambrosia has been capturing the goodness of Devon for British families to enjoy. 

Founded in 1917, as an infant nutrition company, the Ambrosia brand has grown to become one of Britain's best known and loved brands. Today consumers can find a large range of Ambrosia rice pudding and custard products in stores across the UK available in cans, cartons or pots, in both standard and low-fat varieties. Ideal for home, on the move, at school or work!

  

Innovation

This spring saw the launch of Devon Dream, a unique proposition for the ambient dessert category which contains 80% less fat than single cream.

Marketing

In 2013 Ambrosia Devon Custard was back on TV, its first appearance in over 10 years.

Sourcing

Every day 10 lorry loads of milk are delivered fresh to the Ambrosia Devon creamery in Lifton to make all Ambrosia produce.

Heritage

Ambrosia was founded in 1917 by Albert Morris, in the village of Lifton, Devon. All milk was sourced from local farms.

The Ambrosia range includes:

  • Ambrosia Devon Custard - can & carton
  • Ambrosia Devon Creamed Rice - can & sharing pot
  • Ambrosia Custard pots - original & flavours 
  • Ambrosia Rice pots - original & flavours
  • Ambrosia Puds