Media

09 March 2016

Knead a baking lesson from Paul?

To celebrate the launch of our new Paul Hollywood artisan baking mixes - created in partnership with Britain’s best known baker - today we hosted a Bake Bold Masterclass in London to get the media excited about the range.

With live baking demos from Paul Hollywood followed by product tasting, those present discovered how simple it is for consumers to create great tasting artisan bakes at home, from chocolate brownies to garlic and herb tear 'n' share bread, thanks to the new range. We’ll be sharing videos of Paul’s baking demonstrations at www.premierfoods.co.uk shortly, so stay tuned for tips from the expert! 

You’ll find the range in store now. Choose from 12 mouth-watering bake mixes: 
Savoury & Bread Mixes
Paul Hollywood White Plaited Loaf Mix
Paul Hollywood Barm Cake Roll Mix
Paul Hollywood Garlic & Herb tear 'n' share Mix
Paul Hollywood Tomato & Thyme Bloomer Mix
Paul Hollywood Luxurious Cheese & Rosemary Scone
Sweet Mixes
Paul Hollywood Luxurious Belgian Chocolate Brownie Mix
Paul Hollywood Bran & Coconut Flapjack Mix
Paul Hollywood Luxurious Belgian Chocolate Cookie Mix
Paul Hollywood Luxurious  Belgian White Choc Cookie Mix
Paul Hollywood Luxurious Belgian Chocolate Muffin Mix
Paul Hollywood Luxurious  Belgian White Chocolate Muffin Mix
Paul Hollywood Famous Scone Mix


10 March 2016

​The big OXO debate… how do you crumble yours?

Next article

Brands people love

You'll find one of our much loved brands in 96% of British households.

Our brands

100 years of history

When were Mr. Kipling cakes invented? Where does the name Bisto come from?

Our heritage

Playing our part

Caring for the environment, and building trust in our supply chain.

Our part

Stay up to date by email

Subscribe